How Restaurants Use Social Media

[Infographic] 10 Ways Restaurants are Using Social Media

Posted on Posted in Marketing Plan, Social Media Strategy
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“Should we be on social media?” is no longer a relevant question. The question small businesses should be asking is, “How can we best leverage social media to get the most results?” The same is true for restaurants. Here are 10 ways you can leverage social media for business and which sites are best for […]

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Carolyn Higgins

Fine-Tune Your Business Focus to Dominate Your Competition by Carolyn Higgins

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by Carolyn Higgins Fortune Marketing Company “What do you do for a living?” You get asked that all the time. How do you answer it? “I’m an electrician”, “an attorney”, “a dog groomer”? Are you and your business defined by your title or role – or are you known as the company that solves a […]

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Stop Discounting and Differentiate From Your Competition

7 Blog Posts on How to Stop Competing on Price

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Today starts my 22-blog challenge. In my previous post, I highlighted an infographic that gave 22 ideas on creating compelling content. I took a slightly “niche” take on Idea #1, and featured my favorite posts on a top complaint I hear from small business owners: “I’m not the cheapest, but I am one of the […]

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Consistent & Reliable Referrals with Maile Collmer, Referral Institute Contra Costa

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Maile Collmer, Franchise Owner & Trainer for Referral Institute Contra Costa, shares how local businesses can increase the number & quality of referrals they receive.   If you’re located in Contra Costa County, California, like her Facebook page for a Complimentary 30-minute Referral Strategy Session.

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Is Your Web Site Working?

Posted on Posted in Marketing Plan, Social Media Strategy
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How do you know where to improve your web site to generate more leads & close more sales?

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Are You Already Marketing Online?

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Take a moment to think about how you would really answer this question. Just about any business owner who use the internet for any purpose will find that whether or not they intentionally organized an internet marketing campaign, they may already be marketing their products and services online. Here are three questions to find out […]

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How to Crush It!

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Talk about allowing your uniqueness to be an asset for your business! I love that a smart alec like Gary Vaynerchukan became an internet sensation with a daily video show on wine.  Millions of people watch Wine Library TV online , have seen him speak as a keynote speeches, and have read his best-selling business […]

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The Starting Point for Your Business

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Last week, I had the pleasure to host a business class taught by my coach, Diane Fleck.  Diane is the CEO of The Learning Cafe, a resource for small businesses, a business coach & an intuitive astrologer.  Her class was titled “What’s the missing link in your business strategy for 2010?”   We learned that […]

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