Rhys Ludlow, Video Producer

Use Video as a Master Format in Your Content Marketing

Posted on Posted in Content Strategy
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A version of this post was previously published on Ludlow Media’s blog, Video as a Master Format. Effective content marketing depends on providing a consistent flow of content to your customers. The problem most business-owners face is how to create that content at a pace that suits their content marketing strategy — without compromising quality. At […]

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LinkedIn for Referral Networking

Expand Your Referral Network Using LinkedIn

Posted on Posted in LinkedIn
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If you are like many professionals, you have a lot of connections on LinkedIn. Many of them you know, many of them you may have met in passing and they wanted to connect with you. The benefits of being on LinkedIn are growing, and one of those benefits is the possibility of growing your referral […]

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Carolyn Higgins

Fine-Tune Your Business Focus to Dominate Your Competition by Carolyn Higgins

Posted on 1 CommentPosted in Marketing Plan
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by Carolyn Higgins Fortune Marketing Company “What do you do for a living?” You get asked that all the time. How do you answer it? “I’m an electrician”, “an attorney”, “a dog groomer”? Are you and your business defined by your title or role – or are you known as the company that solves a […]

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4 Easy Habits for Social Media Success by Ali Brown

Posted on Posted in Content Strategy, Social Media Strategy
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With so many voices on social media, from angsty teenagers to big brand marketers, it’s easy to get drowned out in all the noise. So how do you add your own unique thumbprint that attracts the right people to your profile? It all starts with being truly thoughtful about the content you post, and how […]

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Commit to Imperfect Action by Ali Brown

Posted on Posted in Goals
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It’s a new year, ripe with possibilities. Resolutions are being set with the best of intentions. But how will you make 2013 the year you truly create change—the year you start your business, write your novel, run the half marathon, or whatever you dream of accomplishing? Here’s a tip you’re likely not seeing around on the Internet […]

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Make a Mint from Your Book by Lisa Sasevich

Posted on Posted in Social Media Strategy
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I see this all the time. You’ve just poured your heart and soul and even years of your life into your book, and the paperback sells for $17, the ebook even less. And if you were published by a traditional press, you only get about 10% of that price. How are you going to make […]

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Stay Focused on Your Core Genius by Jack Canfield

Posted on Posted in Outsourcing Social Media
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I believe you have inside of you a core genius… some one thing that you love to do, and do so well, that you hardly feel like doing anything else. It’s effortless for you and a whole lot of fun. And if you could make money doing it, you’d make it your lifetime’s work. In […]

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Orange Iris

How to Use Social Media to Deliver Stellar Customer Service by Ali Brown

Posted on 1 CommentPosted in Social Media Strategy
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You’re probably familiar with this scenario: You log onto Facebook, post a cool factoid of the day for your community to process during their morning coffee break. And, by 3pm, among the dozens of comments and likes your post has generated, there it is—a random comment along the lines of: “I ordered my product last […]

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